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Value-based versus Condition Counting

Alan Lakey at CI Expert (a UK-based research business) is keen on value-based research - and doesn't like what he calls "Condition Counting". We agree, and it is the direction the Australian market wants to move in, which is why we weight conditions using published claims experience. We call it value-based research - and you can get it on every major product on sale in New Zealand at 


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